Overview
The Lead Qualifier pack produces a disciplined, ICP-grounded qualification of any inbound or outbound lead. It returns a fit score (0-100), a timing assessment, and a priority recommendation (Pursue Now, Nurture, or Pass) backed by reasoning. Use cases- Inbound triage (e.g. form submissions, webhook-triggered scoring)
- Nightly requalification of the pipeline
- Human-in-the-loop AE review queues
Pack actions
| Stage | Action | Purpose |
|---|---|---|
| LQ1 | lead_qualifier_qualify_lead | Fit score + timing + Pursue/Nurture/Pass recommendation with rationale. |
| LQ2 | lead_qualifier_render_qualification_html | Render the qualification as professional HTML (no LLM required). |
Typical flow
Recommended pairings
- Pre-enrich leads with Enrich Person or Contact Research for better scoring accuracy.
- Send
Pursue Nowleads directly into Outreach Drafter or the Sales Outreach Team.
Related
- Full endpoint details in the API Reference.